Paints and Colors

Paints and Colors

Innovating to offer more user and environmentally friendly paints & colors.

Cromology develops high-performance products, meeting best-in-class sustainability requirements, to take interior and exterior building finishes to the highest functional standards with a trendy but durable aesthetic touch.

The group is dedicated to serving and supporting end-users, applicators and contractors, in the long run, from sourcing to applying safely its products and solutions.


  • Design formulas meeting the latest regulatory requirements and customers’ expectations with regards to sustainability and affordability
  • Provide all necessary guidance and training to ensure safe and high-quality paint application and color choice
  • Roll out professional training programs for applicators to champion painters’ trade and value proposition


  • Integrated Teams of paint technology experts covering all steps of the product development cycle
  • State of the art laboratories, plants, tinting systems, training schools and phygital ecosystems to accompany customers along their paint and decoration journey

Key indicators – 2023 objectives


Share of Paint revenue generated by eco-certified products launched within the last three years (out of total revenue from products launched within the last three years)


Proportion of Paint revenue from eco-certified products in total sales

  • Human Resources
  • Business Ethics
  • Health & Safety
  • Environment
  • Paints & Colors